Fort Worth's Dickies Arena Renamed Ariat Arena: 10-Year Naming Deal Effective Immediately
In Fort Worth, Tarrant County, Texas, Dickies Arena announced on October 26 that it has been renamed Ariat Arena, under a 10-year naming-rights agreement effective immediately.
The 14,000-seat arena is operated by Trail Drive Management Corp.; permanent signage is expected to be installed before the end of the year. Former naming sponsor Dickies moved its headquarters to Costa Mesa, California, in 2025.
Source: GSM News
Source: GSM · USA (original Chinese edition)
Photo: 沃斯堡Dickies Arena（现更名Ariat Arena）内景（资料图）。图片：Steven Anthony Hammock，CC BY-SA 4.0，经Wikimedia Commons。 / Inside Dickies Arena, now Ariat Arena, in Fort Worth (file photo). Photo: Steven Anthony Hammock, CC BY-SA 4.0, via Wikimedia Commons.
