MS NOW Membership Launches on Connected TV Platforms at $7.99 a Month, No Cable Needed
MS NOW's membership service expanded to connected TV platforms on November 2, launching on Roku, Apple TV, Samsung, Google TV and Amazon Fire TV. Members can now watch MS NOW's 24/7 live linear feed on a TV without a cable subscription for the first time, and can also watch full episodes of all of the network's programs on demand. The rollout follows the membership's first phase, which launched on web and mobile in September as the network's inaugural direct-to-consumer offering.
The membership costs $7.99 per month or $79.99 annually, and new members who sign up for an annual plan by 11:59 p.m. ET on November 17 can get 30 percent off the first year under a midterm election offer. MS NOW said the connected TV experience will expand further in the first quarter of 2027 with member-exclusive series, twice-daily live Q&As with its journalists and live events. The membership is part of parent company Versant's strategy to deepen audience engagement and extend the reach of its brands.
(Source: MS NOW)
Source: MS NOW
Published by GSM · USA (original Chinese edition)
Photo: 图：观众在家中沙发上拿着遥控器看电视。Shixart1985 摄，CC BY 2.0，经 Wikimedia Commons。 / Photo: A viewer watching television at home with a remote control. By Shixart1985, CC BY 2.0, via Wikimedia Commons.
