New York City Signs Trademark License With Supreme Through 2028, Allowing Lawful Use of FDNY and NYPD Marks

New York City — Streetwear brand Supreme has reached an official licensing agreement with the New York City government, gaining the right to lawfully use city government trademarks on merchandise. The agreement runs through 2028 and includes an option, exercisable by the city, to extend it to 2030.
Under the official documents of the city's Franchise and Concession Review Committee, the terms include a guaranteed minimum royalty of $22,000, and Supreme will pay royalties of 6 percent of net sales of licensed products.
The license covers marks of municipal agencies including Made in NY, the Fire Department of New York (FDNY), the New York City Police Department (NYPD) and the Department of Sanitation (DSNY), and related designs have already appeared in previews of Supreme's Fall/Winter 2026 collection.
Supreme had previously paid tribute to city agencies many times, releasing caps embroidered with the FDNY mark and hoodies printed with the Sanitation Department's mark, but without a formal license. The deal gives official permission for the brand's use of municipal elements and brings the city a new stream of licensing revenue. Licensed products include apparel and accessories.
Source: New York City Franchise and Concession Review Committee
Published by GSM · USA (original Chinese edition)
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