Yamaha to Acquire London-Based Disguise: All Shares of Its Parent to Be Purchased, With Closing Expected in December 2026, Announced November 13
Yamaha Corporation announced on November 13, 2026, in a BusinessWire release from Hamamatsu, Japan, an agreement to acquire Disguise Technologies Limited, a London-based provider of software and media server technologies for live and immersive experiences. Yamaha will acquire the company by purchasing all shares in its parent, Butterfly Topco Limited.
Yamaha said the acquisition will expand its capabilities beyond audio into integrated audio, video, lighting and media solutions, in line with its strategy to expand beyond hardware into software and services. Disguise's technology powers live and immersive experiences worldwide, including tours by Beyoncé and Taylor Swift and venues such as New York's Radio City Music Hall and Intuit Dome in California, according to the release.
Atsushi Yamaura, president and representative executive officer of Yamaha Corporation, said people are seeking richer and more immersive experiences from live entertainment, and that welcoming Disguise marks a major step as Yamaha moves beyond musical instruments and audio equipment to create experiential value centered on sound and music. Fernando Küfer, chief executive of Disguise, said Yamaha understood what makes Disguise special, namely its people, its customers and its pace of innovation, and is committed to investing in its people, platform and partners.
Following completion, Yamaha intends to preserve Disguise's identity, brand and relationships with customers and partners while supporting its growth, and the companies plan to accelerate growth across the Americas, Europe and the Middle East, while drawing on Yamaha's presence in Japan and across Asia. The transaction is expected to close in December 2026, subject to customary closing conditions, and upon completion Disguise will become a wholly owned subsidiary of Yamaha Corporation. The impact of the transaction on Yamaha's consolidated financial results is under review.
Source: Yamaha Corporation
Published by GSM · USA (original Chinese edition)
Photo: 雅马哈公司位于日本滨松的总部大楼。／The Yamaha Corporation headquarters buildings in Hamamatsu, Japan.（Kenchan，CC BY-SA 4.0，Wikimedia Commons）
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